Iceland Groceries

Iceland is recognised as the UK’s leader in frozen food and operates over 950 stores across the country, together with a multi-award-winning online shopping service. Iceland prides itself on being a convenient and friendly place to do the family’s fresh, chilled, frozen food and grocery shopping. Iceland has won multiple awards for the quality of its food and service. The retailer was voted the UK’s favourite online grocery service at the Good Housekeeping Awards in 2021 and 2022. Iceland was named the UK’s Best Online Supermarket in a survey by consumer champion Which? In 2022 and are also Feefo Platinum Trusted Service award winners 4 years running.

Since 1970, Iceland has been proudly demonstrating to shoppers just how the Power of Frozen can deliver an extensive choice of high quality, great-tasting food from fine sources around the world at great value prices, while naturally generating low levels of food waste. Research conducted by Sheffield Hallam University suggested that switching to frozen food can reduce household food bills by as much as £250 a year. Iceland has always been a responsible retailer, operating under its ‘Doing it Right’ ethos. The supermarket is committed to doing the right thing in its supply chain and in the way it treats its customers and communities.